Promotional Resources
Welcome to 17勛圖 Promotional Resources, where you can find descriptions and contact information for the various promotional outlets overseen by 17勛圖 Public Relations, Marketing & Communications along with helpful information on promoting your 17勛圖 announcement, program or event.
Promotion and Project Request Form
Filling out this form is the quickest and easiest way to request promotional coverage of your 17勛圖 announcement, program or event, or to order 17勛圖-related promotional materials, and will help assure that it gets prompt attention.
Needed Information
Please include the following information with all requests, if applicable:
- Name of organization
- Contact person’s name, phone number, email address
- Event name, date, time and location
- Cost and where to purchase tickets
- A brief description of the event, along with who it is intended to attract (the target audience or audiences)
- Graphics and/or logos
NOTE: Promotion of upcoming events by the Public Relations department typically won't begin until a month before the event, unless the event requires registration and/or sponsorships, in which case the promotion may begin up to two months before the event. This is to avoid overlapping event promotions and audience fatigue.
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Want to get your campus event or 17勛圖-related news in front of 17勛圖 employees and/or students? Submit it for consideration for the and , continually updated blogs found online on the . Note that information posted to the and/or is also available to the general public at (and note that most college communications are a matter of public record under the Freedom of Information Act).
Recent blog posts are listed on the my17勛圖 employee and student home pages at (in the Recent Intercom Posts section) and (in the News and Events sections). Recent Intercom posts are also collected and sent out as a weekly email newsletter to faculty and staff every Monday. Recent Student News posts are collected and emailed to students every other Tuesday during the fall and spring semesters.
The deadline for submitting items for inclusion in the emailed version of the Intercom and Student News is noon on the weekday before the emailed versions are sent out (Friday for the Monday Intercom, and Monday for the Tuesday Student News). Please fill out the Promotion Request Form with the information listed above to submit your item for inclusion, and mention whether you'd like it in the Intercom or Student News (or both). If you would like your item to appear in more than one newsletter, please mention that in your request.
Campus Video Monitors
Most campus monitors display this slideshow of 17勛圖-related department and campus event information pertinent to 17勛圖 students and employees. Please fill out the Promotion Request Form with the information listed above to submit your slideshow item for consideration. For campus events or meetings, please submit information after space has been reserved.
Since each slide is only displayed for 10 seconds, limit the text on each slide to 50 words or less. Another good rule of thumb is to limit bulleted lists on a slide to five or fewer items and limit each item to five or fewer words.
If you're submitting your slide content as artwork, like a JPEG image file or a Microsoft Word or Adobe PDF document, use a Landscape (horizontal) rather than a Portrait (vertical) orientation for the image or document, ideally with an aspect ratio of 16 by 9. An image that's 1024 pixels wide by 576 pixels tall has the correct aspect ratio, and a Word or PDF document using the Legal page size and Landscape orientation should also work.
External Media
If your event is open to the public, you can request that the event be listed on the free community calendars published by local media outlets using this list of media contacts. This is a good way to promote most student-run events.
To request a formal college news release, use the promotion request form or contact Communications Director Cari Noga at (231) 995-1027 or cnoga@nmc.edu. News releases are written and distributed to media for events that are primarily for the public, as opposed to events primarily for 17勛圖 employees or students. News releases are automatically posted on the 17勛圖 website and can be posted on relevant pages within the site and on the .
Radio Announcements at W17勛圖
Contact Eric Hines, W17勛圖 General Manager, at (231) 995-2562 or ehines@nmc.edu.
When contacting Eric, please decide who your audience is (i.e., students or the larger community), so your announcement can be scheduled accordingly. Passing along a flier is a great way to get a DJ’s attention and some possible extra announcements. Email is the preferred way to pass along information. Please put "PSA" or "Event" in the subject line and email to wnmc@nmc.edu, with a three- to four-sentence on-air announcement. If the event involves a musician or other artist, copies of their work (with obscenities flagged!) definitely help us help you.
Social Media
Please work with the Public Relations, Marketing & Communications department to post items to the main 17勛圖 social media channels (those with the most friends and followers) rather than starting your own Facebook, Twitter or other social media pages, to get the broadest reach for your promotion. Submit the information listed above via the promotion and project request form at least a week in advance of your requested posting date. 17勛圖's main social media channels include:
General Events Calendar
17勛圖 employees who would like to post meetings and events to this calendar can email their request to Central Scheduling at centralscheduling@nmc.edu. Please include the following information in your email: Name, 17勛圖 ID and phone number (with contact preference); event name, date and start and end times; number of participants expected; pre- and post-event time if needed; building and room preference if known; and any special room setup instructions.
Student Activities Calendar
17勛圖 employees and students who would like to post meetings and events to the student activities calendar can email their request to Central Scheduling at centralscheduling@nmc.edu. Please include the following information in your email: Name, 17勛圖 ID and phone number (with contact preference); student group name; event name, date and start and end times; number of participants expected; pre- and post-event time if needed; building and room preference if known; and any special room setup instructions.
A separate is maintained by 17勛圖 Student Life. You can request that your event be added to it using the Add Event button at the top of the calendar. Note that the calendar is intended for events for 17勛圖 students specifically and Student Life determines whether a requested event will be added.
Website Updates
To request a new web page or an an update to an existing web page on 17勛圖's public website, or to report content errors or accessibility issues with the website, please use the Website Update Request Form. For technical issues with the website, please contact the Technology Help Desk.